@article{
  author = {pirhaiati, Alireza,  Pirhayati, Alireza, niknafs, javad, Aidi, Mohammad, rashidpour, mohamad sajad, niknafs, javad, niknafs, javad},
  title = {Identification and development of components of advertising model based on fear attraction in selected insurance companies},
  journal = {Rahbord-e-Tousee},
  year = {2025},
  volume = {20},
  number = {79},
  pages = {296-318},
  doi = {}
}